Media

One of our founders, Christopher Lunsford, recently attented the ARC conference to spread the message of the Rural Revival Project – Feb 18, 2025

“Under lack of leadership, failed protocols and state inefficiencies, the ‘nobodies’ took up the slack”

Before delivering a stunning rendition of his viral hit ‘Rich Men North of Richmond’, Chris Lunsford, known as Oliver Anthony, gave a poignant speech on the sense of disenfranchisement in rural America that left the whole room deeply moved. His call is for leaders everywhere to be empowered to make a difference in their local communities and revive rural America one town at a time.

Oliver Anthony On Life After ‘Rich Men’, The Christian Counter Culture and The Elites – Mar 11, 2025

Oliver Anthony is a folk singer on a mission. Embodying the Appalachian rust belt, forgotten America he stands up for the “nobodies”, the forgotten working people of the brave new globalised world. Winston sits down with him after his ARC Conference speech to discuss his Christianity, his musical influences and his grappling with new found fame.

RadioWV – Aug 8, 2023

When I first came across Oliver Anthony and his music, I was blown away to say the least. He had a whole collection of songs that I could listen to for hours. Oliver resides in Farmville, VA with his 3 dogs and a plot of land he plans on turning into a small farm to raise livestock. We have a whole mess of songs set to release of Oliver for your viewing and listening pleasure, he is truly special and notes his biggest influence as Hank Williams Jr. Oliver wants to give hope to the working class and your average hard working young man who may have lost hope in the grind of trying to get by.

With Much Wisdom Comes Much Sorrow. With Oliver Anthony Music, Chris Lunsford – Jan 30, 2025

Chris discusses his traveling ministry, the Rural Revival Project, in depth at 1:52:57

Oliver Anthony, born Christopher Anthony Lunsford, is a musician whose raw, heartfelt songs resonate with working-class struggles. Raised in Appalachia, his music reflects personal battles with mental health and the hardships of blue-collar life.

A high school dropout, Oliver spent years in industrial jobs before turning to music as an outlet. Living modestly in Virginia, he rejects fame and focuses on creating authentic, unpolished songs that connect deeply with listeners. Through his music, Oliver calls for unity, a return to values, and a renewed connection to faith and community.

Grand Ole Opry – December 16, 2023

Singer and internet sensation Oliver Anthony Music‬ sits down with us the night of his Opry debut for an exclusive interview, sharing the story behind his stage name “Oliver Anthony,” and the one big thing he wants his fans to know about him.

The Dr. Jordan B. Peterson Podcast – September 7, 2023

Dr. Jordan B Peterson and breakout musician Chris Lunsford, better known by his stage name Oliver Anthony, discuss the balance between vision and efficiency in artistic and commercial endeavors, why Chris’ hit song “Rich Men North of Richmond,” has resonated so broadly and so quickly, the way honest expression through music can combat demoralization, how politics have become confused with the sacred, and what we can do to restore each to their proper order.

The Joe Rogan Experience podcast – Aug 29, 2023

Oliver Anthony is a singer/songwriter whose song “Rich Men North of Richmond” recently became a viral phenomenon. He’s the first songwriter to debut at the top of the Billboard Hot 100 with no prior chart history in any form.